Marketing Magic

I'll be back up to blogging speed soon, I hope.

Darned office have put the brakes on for a while.  It's contractual, you see.  As the face of HP printing, I can't be making jokes.  I represent the brand via reliable, flawless, accurate output.  I'm strong, silent and paper thrusting.

Things could have been so different.  It could have been a Golden Retriever in the ads in place of yours truly.  This here is a GENUINE chart created by a former senior marketeer at a huge-printing-company-who's-ads-I'm-in-that-shall-remain-nameless.

Can you believe that?  I don't swear on this blog but CAN YOU FUCKING BELIEVE THAT AN ADULT CONCEIVED, CREATED AND PRESENTED THIS 'THINKING'?  And got paid handsomely for it.

Marketing is tough to defend at the best of times.  And there are moments when I'm embarassed to be any sort of cog in the machine.  But it's slides like this that make me want to run screaming to law school.  It's when I realise that my four year old niece could pull off a decent days work in my profession.

So the brand's like a golden labrador is it?  Shitting and drooling on everything that matters to you, costing a fortune when it breaks down, endlessly repeating the same boring behaviour?  Sounds about right.